About Meadori

Meadori is a modular indoor living wall with semi-hydroponic planters that water and feed themselves.

Real plants on your wall, in a frame, arranged the way you want them. The planters hold clay pebbles instead of soil, and a hidden system lifts water and nutrients to the top of the frame and lets gravity carry them down through the rest. You choose the plants and shape them as they grow. The watering looks after itself.

It is being built in Cyprus, and it is still in development. Two prototypes exist so far: the first showed that plants can live this way, and the second showed it can look like something you would hang in a living room. Crowdfunding is the next step, and the first product follows it.

This is how it started.

The village this started in

Meadori began in Souni, a small village in the hills above Limassol, Cyprus.

In July 2025, a wildfire swept through the area. Most of the surrounding pine forest burned, along with around half the houses in our neighborhood. Our house survived.

I returned that night while fires were still burning. On the way home, I could think about one thing: the giant pine tree in our garden. I had promised myself that if it was still standing, my family would come back and stay in Souni.

It was.

A tall twin-trunked pine standing against a clear sky, the tiled roof of a house below it. — The pine tree in our garden, Souni.

In the weeks that followed, the green hills around us had become bare, covered with dead trees and dry grass. Burned houses stood empty for months; reconstruction is still ongoing.

Something green

Meadori didn't begin as a response to the fire, but the idea took shape in the year that followed.

After years of building software companies, I wanted to make something physical again and return to my roots in embedded systems and hardware. At the same time, after watching so much greenery disappear around us, I found myself wanting to grow things.

Those two ideas came together in Meadori.

Living art for the wall

The whole design is arranged so the plants stay visible and the technology stays hidden.

Plants grow in LECA — lightweight expanded clay aggregate — instead of soil. A hidden irrigation system lifts nutrient solution from a reservoir to the top of the frame, then lets gravity carry it through the planters before returning it to the reservoir.

The system handles the routine watering. You choose the plants, arrange them, and shape them as they grow.

A light aluminum structure carries the planters. A picture frame mounts on top of it, and a warm backlight separates the greenery from the wall behind. The frame comes off, and you choose it from a range of styles.

The technology is there to disappear.

Built in Cyprus

Meadori is being developed in Cyprus, where I'm now building the team around it.

The work spans industrial design, mechanical engineering, electronics, embedded software, horticulture and manufacturing. The aim is to build as much of that knowledge and product development around the company here as Meadori grows.

The first product is currently in development, with crowdfunding planned as the next major step.

About the founder

I'm Eugene Jorov, an engineer and entrepreneur.

I started my career in embedded systems and have spent more than two decades building hardware and software products. Along the way I co-founded an open-source wearable device company, took it through crowdfunding and 500 Global, led engineering organizations, and most recently co-founded the software company Amplify.

Meadori takes me back to where I started: building physical products where software and electronics quietly make something tangible work better.

Still growing

Meadori is still early.

Right now we're working through the details that make a living wall practical in a real home: irrigation, plant choice, maintenance, electronics, mounting, materials and manufacturing. The underlying system uses semi-hydroponic LECA planters and a recirculating gravity-fed irrigation loop, while keeping the mechanics hidden behind the plants.

Crowdfunding comes next.

You can join the early-access list now. There's no payment to make — we'll let you know when we're ready.

Facts

For press and reference. Figures not listed have not been finalised; nothing here is a placeholder.

What it is: Meadori is a modular indoor living wall with semi-hydroponic planters that water and feed themselves.
Company: Meadori Technologies Ltd., Cyprus. hello@meadori.com · instagram.com/heymeadori
Founder: Eugene Jorov — engineer and entrepreneur, two decades in hardware and software.
Status: Pre-launch and in development. Reservations open with no payment taken. Crowdfunding planned; date not yet announced.
How it works: Plants grow in LECA rather than soil. A pump lifts nutrient solution from a reservoir to the top of the frame; gravity carries it down through each row, every planter holds a shallow reserve, and the excess returns to the reservoir. The system decides when to circulate. The owner tops up the reservoir and adds a nutrient dose about once a month.
Construction: A 2 × 3 grid of planters on a light aluminum structure, with a decorative frame mounted on top, chosen from a range of styles. Each plant sits in its own removable cup, so one can be lifted out without disturbing its neighbors. The production design is in development.
Plants: Grown on our prototypes: arrowhead plant (Syngonium), variegated Swedish ivy, coleus, tradescantia and golden pothos. The plant guide judges 21 species, including the ones that do not suit the format, with reasons.
Deliberately not: A grow system. The integrated light shows the plants off rather than growing a crop, and the planters are shallow by design. Meadori is made to be looked at, not harvested.
The name: "Meadori" joins two words for the same feeling — meadow, and the Japanese midori, to flourish in leaf.
Imagery: The hero image on the home page is a render. Photographs of our two working prototypes, Frankie and Sam, are in the Lab, including a professional shoot of Sam.

Press inquiries: hello@meadori.com